Study shows mRelief’s SNAP application process makes it more likely that an individual will apply

Key Takeaways
- We collaborated with external research partners to design, run, and analyze data from a randomized controlled trial in Kentucky
- People who were directed to mRelief's application were 27% more likely to complete a SNAP application than those who were directed to Kentucky's regular online application.
- Results suggest that more individuals are likely to receive the benefits they need when they apply with mRelief.
What we did
To evaluate our impact, mRelief worked with an independent third-party research group, Civis Analytics, to design and conduct a randomized controlled trial (RCT), the gold standard in research. From April 13, 2020 to July 31, 2020, individuals in Kentucky who were determined to be likely eligible for food stamps after completing mRelief’s eligibility screener were randomly assigned to be in either the treatment or the control group.
Individuals in the treatment group were guided to apply using mRelief’s simplified, mobile-friendly version of the Kentucky SNAP application. People assigned to the control group were directed to apply through the regular Kentucky SNAP application portal.
What we found
mRelief partnered with researchers at the University of Utah to independently analyze the data from the Kentucky RCT and produce a brief report with their findings. The researchers found statistically significant differences between individuals who were directed to apply for SNAP through mRelief compared to those who were guided to the status quo Kentucky state application portal.
mRelief’s simplified application led to a statistically significant increase in SNAP application completion - from 32% in the control group (status quo) to 59% in the treated group (mRelief).
What it means
The results of the randomized controlled trial provide evidence to support the impact of mRelief’s services. This data adds to existing evidence that supports the power of providing a mobile-friendly, streamlined SNAP application and enrollment process.
Users who qualify for benefits and have access to a simplified application are more likely to apply. With mRelief, more individuals receive the benefits they need.
Download the University of Utah research brief to learn more about this study.

